Browsing archives for 'Blogging'

Tell It to A Shrink

Blogging 1 March 2010 | 5 Comments

“It must be like therapy for you.” 
I get this comment a lot, and I admit, it baffles me.
Do you know how much therapists earn?  Do you know why?
Because it’s boring, listening to people’s problems.  It’s work.  For it to be an effective exercise, the listener has to have a great deal of training and expertise.
Blogging [...]

Anatomy of a Blog

Blogging 27 February 2010 | 0 Comments

What is a blog?
It’s a question I’ve been asked — and trying to answer — since I started writing one in 2004.   We know that blogs are regularly-updated websites.  We know that some blogs are written by individuals, some by companies, some by professionals or amateurs, but these days anyone can write one (and lots [...]

In Which We Explain What to Do When You're Gone Too Long

Blogging, Driving Business With Content 29 November 2009 | 2 Comments

At least once a week, 20 minutes per week.
That’s what I tell clients they need to do to keep their websites dynamic, to maintain a thriving web presence for their businesses.
But reality is that that’s not always possible.  Sometimes, inspiration comes easily and we can bang out a post a day for a week or [...]

How Negative Comments Can Be Great for Business

Blogging 29 October 2009 | 2 Comments

Business owners  tell me that the number one reason they don’t want an online presence is a fear of negative comments.
“I don’t want my business to have a blog because I am concerned that one bad day could bring a hailstorm of negativity about me published to my own website.”
While it’s a logical conclusion, it’s [...]

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